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Live system / Local search · lead infrastructure2026

One operating system. Many local markets.

A set of city-and-service websites backed by one lead intake, attribution, spam-filtering, and notification system.

ProjectClientAnchor Local NetworkStatusMultiple live local-service sites
Pullman Tow Pros emergency towing website with a vehicle on a flatbed

Each site receives market-specific branding and useful local content while sharing hardened infrastructure that makes calls and forms operationally manageable.

Challenge

What needed to change

Create locally useful sites without rebuilding lead routing, attribution, and operational controls from scratch for every market.

Approach

How the system came together

  1. 01Built geography- and vertical-specific visual systems rather than one generic reskin.
  2. 02Standardized technical SEO, form contracts, attribution, notification, and no-JavaScript fallbacks.
  3. 03Centralized lead operations while keeping every public site fast and independently deployable.

Outcome

What was delivered

  • Multiple live local-service websites feeding one operational hub.
  • Consistent lead handling with site-level attribution.
  • A repeatable foundation that preserves market context.
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